I’ve learned a bucket load from Alex Hormozi.
Yet, this might just best best piece of advice.
Adam stopping by again…
Alex Hormozi has forgotten more about business than I know.
His Tik Tok channel is a plethora of 30 second clips of marketing gold.
It’s better than a Masters degree, and a lot cheaper.
A few months ago, he revealed this gem:
“We need to be reminded more than we need to be taught“.
That got me thinking about the financial guru, Dave Ramsey.
His main message is this:
“Spend less than you make”
5 words that he repeats 237 times on his daily podcast.
And has been saying for 30+ years.
Yet, the average American has $90,460 in debt.
There’s another guy that I follow on Twitter, Chris Johnson.
He’s not famous, but is considered the Godfather of “Money Twitter”.
Like Alex, Chris is a wealth of knowledge and wisdom.
Chris’ approach to investing can be summed up in 4 words:
Make Money. Buy Income.
Scroll his feed, and you’ll see this phrase scattered throughout his tweets.
This is his reminder to his audience.
Remind your audience more than you teach them (something new).
It might seem you’re being redundant.
Or they’ve heard this before.
But teaching them “more stuff” isn’t what they need.
A reminder is.
Dave Ramsey’s net worth is around $200 million.
Chris Johnson’s net worth is probably in the $20 million range.
Repeating yourself isn’t going to upset your audience or bore them.
It might just get them to take action/hire you/buy your product or service/improve their life in some way.
With all that being said, here’s my online business thesis that I don’t say enough (Chris inspired):
Create Content. Make Offers.
That’s online business in 4 words.
The rest is just noise.
A Dadpreneur, a marketing strategist, a horrendous fantasy football player, a dreadful golfer, a cheeseburger connoisseur and a wastebucket full of useless sports knowledge.