I’m blowing up my content plan tomorrow.
I’ve been yapping about how I’m quadrupling down on talking head videos, as everyone is getting Chat GPT to write their content, and some are getting Chat GPT to think for them,
Terrifying to think about.
I planned to push it hard on social, but looking over my stats over the last few days…
My YouTube traffic are buyers, who spend more money (average transaction size) than any of the social media channels.
Starting tomorrow, I’m going all in:
- 1 YouTube video/day (Mon – Fri)
- 5 – 20 mins long
- Shot while walking in our neighborhood
- Sharing stories, rants, wins, fails, opinions, and lessons I’d normally keep in my head or in a group chat
No gimmicks.
No fancy edits.
Just me yapping as if you were sitting across the table from me with a coffee (or whiskey) in hand.
Just real, raw, ramble-style content.
Here’s a comment I got yesterday (probably the best damn comment I ever done got online):
The lesson
When something’s working?
Lean into it.
Don’t overthink it, or talk yourself out of it because it might sound “too simple”.
Do more of what’s working.
And if you’re not sure what that is yet…
Test, test and test some more.
*This is me testing something (YouTube). I’m testing things all the time. Most of the stuff I do does NOT work, but I don’t let that slow me down. I keep testing.
Throw more spaghetti at the wall.
When something sticks?
Quadruple down on it.
YOU GOT THIS 🙌
In your corner,
Adam