I bought a camera at Best Buy in February.
But what happened at the checkout?
That’s what stuck with me.
I had a 20-minute conversation with the cashier.
She’s an 18-year-old, aspiring content creator.
She’s got ideas. Hours upon hours of footage (pictures & videos from her travels)
But she hasn’t posted anything yet.
Why?
Fear of judgment.
She said something I’ve heard 3,291 times….
“I’m scared of what people will think.”
Maybe you can relate, [FIRST NAME GOES HERE]?
I know I can, as I battled that fear for decades.
Fear of judgment.
Fear of looking silly.
Fear of starting and failing publicly.
I gave her a quick “pep talk”.
I told her most of us start scared, and that’s totally normal.
I told her that no one is paying as much attention as we think.
If you want to FEEL confident, you have to take action before you feel ready.
She found me on YouTube?IG a few days after our conversation.
She sent me this DM yesterday:

Sometimes it’s not about giving someone the perfect strategy.
Or the “how to” playbook.
It’s about giving them permission to try.
To fail.
To suck.
To show up anyway.
Which is exactly what I had to do when I launched my Piss Off Boss Playbook.
I didn’t feel “ready”
I didn’t have a “perfect” funnel in place.
I didn’t have a pretty & polished PDF.
Heck…The Playbook is an ugly ass Google Document (white background & black text)
I’ve sold in 486 times, and that ugly ass Google Doc has generated…

Not because it was perfect.
But because it was done.
If fear of judgment has been keeping you stuck…
If you’ve been lurking, planning, thinking, doubting…
Start scared.
Start messy.
But for the love of all, FUCKING START!
YOU GOT THIS 🙌
In your corner,
Adam