
What’s inside your YOUniverse? (This weekend’s homework)
I yap about this thing I coined called a “YOUniverse” And I want to share how you can use it to stop blending in with the dreaded ‘sea of sameness’ online. What’s aYOUniverse? Your YOUniverse is the ecosystem your audience lives in. It’s your beliefs, values, language, and point of view, all orbiting around your mission. When people “enter” your YOUniverse, they immediately feel who you are and what you stand for. It’s how you go from “just another creator” → to “FU*K!!! You read my damn…




