I’m sharing the exact approach I used to grow a brand-new theme page on Threads by nearly 9,000 followers in just 11 days — all without showing my face, revealing my name, or leveraging any existing clout. This is a passion project completely separate from the “make money online” space, and I’ll walk you through […]

If you’ve been following my journey, you probably know I do a lot of weird things in business. And that’s no accident. It’s by design. It’s branding. It’s how I stand out online. Whether it’s what I wear, the way I talk, the restaurants I like, or even the TV shows and music I enjoy

Yesterday, I pulled off a quick 24-hour flash sale and made $1,090 selling some of my “silly little PDFs.” It wasn’t a perfect launch, but it reminded me of some powerful lessons about promotions, hype, and the power of email marketing. If you’re selling low-ticket digital products like PDFs, this post is for you. I’m

If you’re diving into the world of content creation, coaching, or consulting, you’ve probably been bombarded with advice about funnels, lead magnets, email sequences, fancy logos, and websites. It’s easy to get overwhelmed by all the “must-have” tools and strategies. But here’s the truth: when you’re just getting started, simplicity wins. You don’t need a