I opened my inbox and sat there staring. One email stopped me in my tracks. A lady who recently joined my Digital Product Challenge sent me this: Instant goosebumps. Not gonna lie…I teared up a bit (I think Amanda was cutting onions, though) Because I know exactly how she felt in that moment. I’ve lived in. That […]

I spent most of the day (over) analyzing numbers for a funnel of mine. Click. Refresh. Tinker. Clear cache. Cuss. Click some more. Curse a lot more. Bang hands on desk. Repeat. The funnel was pumping out profits. Then last Thursday…. Things fell off a cliff. My average order value was about $51. Since Thursday:

Nothing lasts forever, right? Well, I had a streak I yapped about on social media. I’ve earned at least $100/day since December 17th. Until yesterday. Only $73 in sales yesterday. The streak has officially been broken. It lasted 145 days. Here’s the kicker…. Someone bought this morning at 12:00 am on the dot (as you

We had a double header today. Our game last week was cancelled, due to rain/lightning. First game? We dominated and won 2-0 (Ashton scored his 1st goal this season). Our 2nd game? We got whooped, 5-0. The kids were exhausted. It was 95 degrees, and felt like we were playing in an air fryer. The

I did something yesterday that I haven’t done in 15 years. I picked up a golf club, and no, I don’t mean on the Nintendo Switch. Pops and I hit the course for 9 holes yesterday afternoon. Quality father-son bonding, right? Let’s just say if golf balls had feelings, I would have been arrested. Shanks.

I’m currently running ads to two Reels I made back in December. Not last week. Not even last month. Not even in 2025! December. Of last year! They’ve been pulling sales longer than I kept my New Year’s resolution 😜 One has 21,000+ comments. The other has 16,000+ comments. They pull in daily leads & sales.

I shot up like I was late for an exam. It was 5:20 am. Turns out, it was my son screaming from his bedroom. “It hurts!!” as he held his tummy. I felt helpless, as I rubbed his back with one hand, and rubbing my eyes with the other. He caught the sickness last week,

Our house got hit with the stomach bug from hell. It started with my son Saturday night. Then Amanda got taken out yesterday. And just when I thought maybe — just maybe — we were done… My daughter went down last night. And by “went down”…. I mean she didn’t make it to the bathroom in time.

I lost $66.58 yesterday. Not on Crypto. Not on gas station sushi. Not on Reese’s peanut butter Easter eggs (that wouldn’t be a loss, that’s a WIN!) None of those things. I lost $66.58 on ads yesterday. It’s true, I have 3-4 days each month that are in the red. I know most wouldn’t admit

True story: For years, I foolishly thought I needed to “feel ready” before taking action. I waited to feel… My thought process: “Once I feel more confident, THEN I’ll take action!” It was a painful lesson, because… The confidence I was seeking never showed up. So I launched the $10 PDF (Threads Unleashed) And made